Director, Omni-Channel Retail Marketing - Target
$178,000–$215,000 year
On-siteEl Segundo, California, United States
Job Summary
Lead Target account strategy by developing long-term plans, activating promotions, and managing full-year calendars aligned with brand tentpoles. Drive digital strategy for the .com site, oversee retail media relationships and budget optimization, and negotiate online brand presence with retailer partners. Partner closely with sales on key strategic meetings, product presentations, and in-year activation plans while managing shopper insights and data analysis. Maintain post-mortems, mentor the omnichannel retail marketing team, and ensure alignment between retail marketing, sales, and internal customer functions across planning and execution.
Required Qualifications
- Bachelor's degree
- 10-12 years' experience in marketing, sales, trade marketing, category management, space planning, ecommerce, or consumer research
- Expertise in Excel & PowerPoint Skills
- Experience working with Sales teams and Retailers on In-Store Marketing Programs, Ecommerce, and Account Planning
- Proficient in retailer proprietary systems
- Experience in Managing a Shopper/Customer Marketing / ecommerce Teams
- Retail Media knowledge
Desired Qualifications
- MBA preferred
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.