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Brunt Workwear1 week ago

Director of Wholesale Marketing

$145,000–$175,000 year

On-site · North Reading, Massachusetts, United States

Type
Full Time
Level
Senior Level
Education
Not Specified
Company size
Unknown
Industry
Apparel

Job Summary

Director of Wholesale Marketing to lead wholesale marketing strategy and execution across BRUNT's retail partner network, owning brand presentation, in-store marketing programs, seasonal campaigns, and sell-in materials while driving growth and ROI. Responsibilities include developing annual wholesale marketing strategy and budget, partnering with Sales/Merchandising/Operations/Creative teams, managing agency/vendor relationships, ensuring 100% brand and visual merchandising compliance, creating seasonal activation calendars, leading performance analysis with POS data and market trends, and communicating results to senior leadership. Travel up to 30% and leadership of a high-performing team are integral components of the role.

Required Qualifications

  • 8+ years of progressive marketing experience
  • at least 3 years in a wholesale or trade marketing leadership role
  • deep knowledge of the footwear, apparel, and/or accessories wholesale landscape
  • proven track record developing integrated marketing programs that drive retail sell-through and reinforce/optimize brand presentation in store
  • strong analytical skills with experience interpreting POS data, merchandising performance, sell through reports, and geotargeted media campaign results
  • excellent communication, presentation, and stakeholder management skills; comfortable presenting to C-suite and key retail partners
  • proficiency with project management tools, Microsoft Office Suite, and marketing analytics platforms
  • familiarity with Workwear and Safety related trade shows or events
  • ability to commute to our office in North Reading, MA 4x a week
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$145k – $175k / yr

Director of Wholesale Marketing · Brunt Workwear

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