Director of Ticket Sales - Campbell Athletics
On-siteBuies Creek, North Carolina, United States
Job Summary
Lead ticket sales strategy and revenue operations for Campbell Athletics by prospecting, executing outbound campaigns, and managing the full sales lifecycle from discovery to renewal. Build and maintain a robust pipeline of season ticket holders, group buyers, alumni, and community organizations while developing targeted strategies to increase attendance and account value. Drive consistent revenue growth through disciplined outreach, relationship management, and data-driven forecasting, collaborating closely with campus staff and leadership to align sales efforts with departmental priorities. Manage support staff, oversee game-day activities, and optimize pricing and messaging to overcome purchase barriers.
Required Qualifications
- Bachelor's degree in business administration, marketing, sports management, communications, or a related field
- Demonstrated experience in ticket sales, B2B sales, group sales, business development, or another revenue-generating role
- Proven ability to prospect, build a pipeline, overcome objections, and close business
- Experience developing and executing outbound sales campaigns
- Strong leadership skills with the ability to provide direction, accountability, and development to staff
- Excellent written, verbal, presentation, and interpersonal communication skills
- Strong customer-service skills and the ability to build long-term relationships with ticket buyers
- Ability to create and execute ticket sales plans aligned with revenue goals and attendance objectives
- Strong organizational skills with the ability to manage multiple campaigns, accounts, events, and deadlines
- Experience using CRM systems, ticketing platforms, spreadsheets, reporting tools, and sales activity metrics
- Ability to analyze performance data and make informed adjustments to sales strategy
- Competitive mindset with a strong sense of urgency, ownership, and accountability
- Ability to work independently while collaborating effectively with Campbell Athletics and Peak Sports MGMT leadership
- Willingness to work nights, weekends, and event days as required within a college athletics environment
Desired Qualifications
- A background in sports is preferred but not required
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