Director of Sales, Germany
RemoteGermany
Job Summary
Own and execute StackAdapt's sales strategy for Germany, driving revenue growth, customer acquisition, and pipeline development. Lead, coach, and develop a high-performing sales team responsible for expanding the company's presence across the DACH region. Establish clear market priorities, territory plans, and account strategies to support scalable growth while maintaining a healthy pipeline against quarterly and annual targets. Operate as a player-coach by participating in strategic customer meetings, supporting complex commercial opportunities, and helping the team close high-value deals. Build executive-level relationships with agencies, advertisers, and brands to position StackAdapt as a trusted strategic partner in Germany's digital advertising ecosystem. Recruit, hire, onboard, and develop exceptional sales talent as the business continues to grow.
Required Qualifications
- 10+ years of experience in digital advertising, programmatic advertising, advertising technology, media sales, or a related industry
- Significant experience leading, coaching, and developing high-performing enterprise sales teams
- A proven track record of exceeding revenue targets and delivering sustained commercial growth within the German market
- Deep knowledge of the German digital advertising, agency, advertiser, and programmatic ecosystem
- Established relationships with senior decision-makers across agencies, advertisers, enterprise brands, and key industry stakeholders in Germany
- Strong expertise in programmatic advertising, demand-side platforms (DSPs), and the wider advertising technology landscape
- Experience developing and executing market-level sales strategies and go-to-market plans
- Demonstrated success managing complex enterprise sales cycles and closing high-value commercial partnerships
- Strong commercial judgement, with the ability to identify, prioritise, and execute against the opportunities that will deliver the greatest business impact
- A disciplined approach to pipeline management, forecasting, performance management, and sales execution
- The ability to coach and develop teams through discovery, solution selling, negotiation, competitive positioning, and closing
- Excellent cross-functional leadership skills, with the ability to influence Product, Marketing, Client Services, Sales Enablement, and executive leadership teams
- Exceptional communication, presentation, negotiation, and executive stakeholder management skills
- The ability to balance strategic leadership with hands-on involvement in customer engagements and critical commercial opportunities
- A collaborative, growth-oriented leadership style with a passion for developing people and building high-performing teams
- Professional fluency in German and English
- Must be based in Germany
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