Director of Sales
On-siteCrown Point, Indiana, United States
Job Summary
Drive occupancy and revenue growth by leading the full sales process from inquiry through move-in while serving as the community's primary representative for phone inquiries and walk-in visitors. Develop and execute strategic sales plans to cultivate strong referral networks with local businesses, healthcare providers, and senior resources. Conduct comprehensive discovery with prospective residents and families to identify needs, present tailored solutions for Assisted Living or Memory Care, and implement consistent follow-up activities to nurture trust and move prospects through the decision-making process. Partner with the Executive Director and regional sales leaders to design innovative strategies, coach staff to maximize referral opportunities, and facilitate coaching sessions to enhance conversion rates. Accurately document and track all sales activities in the designated CRM to ensure compliance and provide visibility to leadership.
Required Qualifications
- Bachelor's Degree
- Two or more years of successful sales experience
- Prior experience in senior living
- Demonstrated sales closing skills
- Consistent record of high occupancy results
- Demonstrated proficiency in common digital tools and applications, including Microsoft Office programs (Outlook, Excel, Word), web-based platforms, electronic health record systems, and any HR-related systems as applicable
- Must be able to walk or stand for extended periods
- Must be able to move throughout the community, resident apartments, and other areas of the community
- Must be able to stoop, kneel, crouch, or crawl
- Must be able to climb or balance
- Must be able to lift up to fifty (50) pounds independently
- Must be able to lift up to 200 pounds with assistance
- Must be able to communicate effectively
- Must be able to identify/interpret written information
- Must be able to follow all infection prevention and control protocols
- Must be able to use personal protective equipment (PPE) when necessary
- Must be able to participate in all staff activities aimed at fostering teamwork, unity, and morale
- Must be able to collaborate as a team player
- Must be able to stay current on all training and ongoing education initiatives
- Must be able to actively pursue self-improvement
- Must be able to embrace opportunities for continuous learning
- Must be able to complete a background check
- Must be able to pass a drug screening
- Must be able to participate in required health assessments (such as TB testing or physical evaluations)
Desired Qualifications
- Bachelor's Degree strongly preferred
- Two or more years of successful sales experience (2-5 years preferred)
- Prior experience in senior living strongly preferred
- CPR or BLS certification preferred
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