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tsys2 weeks ago

Director of Product Marketing

$160,000–$180,000 year

On-site · Atlanta, Georgia, United States or Charlotte, North Carolina, United States

Type
Full Time
Level
Senior Level
Education
Not Specified
Company size
Unknown

Job Summary

Director of Product Marketing for Genius POS. Lead and mentor a team of product marketers; develop differentiated positioning and messaging informed by audience, competition, and industry; orchestrate product launches from messaging to initiatives and measurement; develop and execute comprehensive go-to-market plans to drive product adoption and customer engagement across target segments; create segmentation models and white space analyses to identify growth opportunities; build sales enablement materials and support the buyer’s journey for inside and channel sales; collaborate with product, marketing, sales enablement, and revenue teams to drive awareness, demand, and enablement; analyze performance and track product win rates to demonstrate impact. Requires 8+ years in product marketing, SaaS, and experience marketing to Mid Market/Enterprise; strong planning, analytical, and cross-functional skills; restaurant vertical expertise; base salary $160K-$180K.

Required Qualifications

  • Minimum 8 years of experience in a product marketing role
  • SaaS experience and experience marketing to Mid Market and Enterprise
  • Experience with go-to-market planning and product launches
  • Strong cross-functional collaboration and project management
  • Deep understanding of the restaurant vertical and payments domain
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$160k – $180k / yr

Director of Product Marketing · tsys

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