Director of Product Marketing

Own the end-to-end go-to-market process for new product launches and key feature enhancements, guiding customer segmentation, persona development, and campaign targeting strategies. Develop frameworks and tools that elevate the sales enablement function while leading competitive analysis to inform product positioning and differentiation. Lead and mentor a team of product marketers, defining strategy that aligns with goals across new logo acquisition, expansion, and customer retention. Partner closely with Product, Growth, Sales, and Customer Success to ensure strong internal alignment and leverage AI-powered tools to streamline workflows.