Director of Marketing
On-site · Abingdon, Maryland, United States
Job Summary
Director of Marketing to lead the firm's marketing, branding, communications, and pursuit efforts. Develop and execute firmwide marketing strategy aligned with business goals; lead AEC marketing, branding, communications, and market positioning initiatives; oversee proposals, qualifications, presentations and pursuit support; manage the firm's website, social media, email marketing and digital content; collaborate with leadership and business development teams to increase visibility, win new work and support growth initiatives; maintain marketing systems, databases and processes to improve efficiency and consistency; lead internal communications and support employer branding and recruiting efforts.
Required Qualifications
- Bachelor's degree in Marketing, Communications or related field
- 7+ years of marketing experience, preferably within the AEC (Architecture, Engineering, Construction) or Commercial Real Estate (CRE) industry
- Strong experience with proposal management, business development support, and brand management
- Excellent writing, editing, and project management skills
- Advanced proficiency with Adobe InDesign and Microsoft Office
- Experience with WordPress, CRM/database management and digital marketing platforms preferred
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