The Wallis Annenberg Center for the Performing Arts logo
The Wallis Annenberg Center for the Performing Arts3 days ago

Director of Marketing and Communications

$150,000–$170,000 year

On-site · Beverly Hills, California, United States

Type
Full Time
Level
Senior Level
Education
Bachelors Degree

Job Summary

Director of Marketing and Communications leads the organization’s marketing, communications, ticketing, and audience development efforts with a primary focus on increasing earned revenue, strengthening audience loyalty, and elevating institutional brand visibility. Oversees integrated strategies across subscription and single-ticket sales, pricing, CRM, digital engagement, advertising, public relations, and patron experience in support of more than 150 annual performances and events. Partners with senior leadership to align revenue-generating and fundraising initiatives, manages Box-Office and Marketing/Communications operations, and leads a cross-functional team of staff, contractors, and service providers to drive revenue growth, brand storytelling, and audience insights across multiple channels.

Required Qualifications

  • Bachelor’s degree highly preferred; advanced degree or equivalent professional experience preferred; Some college education is required
  • 10+ years of senior leadership experience in marketing, communications, audience development, or revenue strategy within the performing arts, live entertainment, cultural sector, or major consumer-facing brands
  • Experience driving earned revenue growth through subscription campaigns, ticket sales strategy, pricing optimization, CRM platforms, audience analytics, and data-informed decision-making
  • Strong strategic and analytical mindset with experience translating audience insights and market trends into measurable marketing and revenue outcomes
  • Proven ability to build and strengthen institutional brands through compelling storytelling, integrated marketing campaigns, and cross-platform communications
  • Experience leading high-performing, collaborative, and inclusive teams in fast-paced, creative environments with multiple priorities and deadlines
  • Ability to work effectively across departments and build strong partnerships with artistic, development, operations, and executive leadership teams
  • Strong understanding of audience engagement strategies and evolving consumer behavior within the performing arts and live entertainment landscape
  • Excellent written, verbal, and presentation communication skills, with the ability to represent the organization effectively with media, stakeholders, and the public
  • Experience developing and managing departmental budgets, forecasting revenue, and evaluating campaign and operational performance
  • Experience overseeing external agencies, consultants, vendors, and creative partners
  • Demonstrated ability to manage multiple projects simultaneously, prioritize strategically, and execute effectively under pressure
  • Familiarity with ticketing systems, CRM platforms, digital marketing tools, and Microsoft Office applications
  • Experience in nonprofit and/or commercial theater or multidisciplinary performing arts organizations preferred
  • Passion for the performing arts and a strong appreciation for multidisciplinary artistic programming
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$150k – $170k / yr

Director of Marketing and Communications · The Wallis Annenberg Center for the Performing Arts

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