Director of Marketing
On-siteAustin, Texas, United States
Job Summary
Develop and manage annual marketing plans for Alexa MGMT's portfolio of hotels, restaurants, and new developments while maintaining cohesive brand standards. Lead digital marketing channels, content creation, and public relations to enhance visibility and drive revenue growth across diverse, design-driven destinations. Serve as the central marketing liaison between property GMs, F&B leadership, and ownership, overseeing external creative partners and optimizing online presence on booking channels. Track key performance metrics, analyze trends to adjust strategies, and provide regular updates to leadership. This strategic, hands-on role offers the opportunity to shape marketing direction for a growing hospitality group with a collaborative culture rooted in integrity and innovation.
Required Qualifications
- 5+ years of progressive marketing experience within hospitality/hotels
- Proven ability to lead and mentor a team that reports directly to this position
- Proven ability to manage marketing across multiple properties or brands
- Strong understanding of digital marketing channels and analytics (Google Analytics, Meta Ads, email automation, CMS tools)
- Excellent storytelling, copywriting, and visual communication skills
- Experience managing agencies, freelancers, and creative budgets
- Highly organized, detail-oriented, and able to balance strategic vision with hands-on execution
- Passion for hospitality, design, and creating memorable guest experiences
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