Director of Growth Marketing
$110,000–$130,000 year
On-siteNew York City, New York, United States or New York, United States
Job Summary
Own the end-to-end growth marketing strategy across paid channels including Meta, Google, and Taboola, driving full-funnel optimization from acquisition through retention. Manage and optimize significant media budgets to improve campaign profitability while translating performance data into actionable insights for revenue growth. Lead a high-performing team of analysts and managers, establishing clear goals and accountability across workflows. Partner with Creative, Content, and Product teams to develop high-performing campaigns and shape the future direction of the performance marketing offering. This hands-on leadership role sits at the center of revenue generation, requiring deep expertise in Meta Ads Manager and the ability to scale initiatives within a fast-paced environment.
Required Qualifications
- 7+ years of experience in growth or performance marketing
- Proven track record of scaling paid media campaigns and driving measurable revenue growth
- Deep expertise in Meta Ads Manager
- Strong analytical mindset with the ability to translate data into strategy
- Experience managing and developing high-performing teams
- Strong communication skills, able to influence both peers and leadership
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