Director of Business Intelligence
On-site · Indianapolis, Indiana, United States
Job Summary
Director of Business Intelligence leading data modeling, analytics, and governance across marketing, ticketing, partnerships, and operations; responsible for building dashboards and reports, overseeing survey strategy, mentoring analysts, and driving data-driven decisions to optimize ROI. Focuses on turning data into concise, executive-ready insights, ensuring data quality and trust, and collaborating cross-functionally to enhance customer understanding and business performance.
Required Qualifications
- Bachelor’s degree required, with strong preference for analytics, statistics, computer science, economics, or related technical discipline
- 8+ years of experience in business intelligence, marketing analytics, sales analytics, or similar analytical role
- 5+ years of supervisory or team-lead experience, including coaching and developing analysts
- Exceptional communication skills, with the ability to translate complex analytical concepts for audiences of all technical levels
- Advanced SQL proficiency, including multi-table joins, subqueries, and performance-optimized querying
- Strong grounding in data mining and data engineering principles, including predictive analytics, data mapping, and integrating on-premises and cloud-based data sources
- Hands-on experience with statistical modeling techniques, such as GLM, logistic regression, variable selection, and other predictive methods
- Experience writing advanced SAS code, including complex models, macros, and automation workflows
- Proficiency with Qualtrics and experience integrating survey data into CRM systems to enrich customer profiles
- Technical competency with statistical tools (Excel, R, or similar) and data visualization platforms (Tableau, Power BI, or equivalent)
- Demonstrated experience working collaboratively across diverse business units, such as marketing, sales, partnerships, finance, and operations
- Experience in sports or entertainment industries is a plus but not required
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