Director of Brand Marketing
$100,000–$140,000 year
RemoteCottonwood Heights, Utah, United States or United States
Cottonwood Heights, Utah, United States or United StatesRemoteFull Time$100,000–$140,000 yearSenior Level
Full TimeSenior Level
Job Summary
Seeking a Senior Director of Brand Marketing at Backcountry to lead brand strategy, awareness, and partnerships for outdoor and cycling brands. Requires 10+ years in brand marketing, with a hands-on, collaborative approach, and strong leadership skills.
Required Qualifications
- 10+ years of experience in brand marketing
- At least 5 years leading teams and owning brand strategy at a senior level
- Expertise across social media, influencer marketing, and events
- Strong collaborative skills across teams
Desired Qualifications
- Ability to develop and own brand positioning and messaging frameworks
- Experience in building strong consumer brands in retail or lifestyle categories
- Proven track record in executing campaigns that drive brand equity
- Strong leadership skills and ability to influence
- Deep passion for outdoor recreation and cycling