Director of AEO
RemoteWisconsin, United States or South Carolina, United States
Job Summary
Own and lead AEO and SEO strategy across a portfolio of clients, ensuring alignment with business goals and measurable growth outcomes. Oversee the AEO/SEO side of client engagements, acting as the senior strategic point of contact while guiding account strategy, performance direction, and long-term growth planning. Lead and scale the AEO/SEO fulfillment team, establishing performance standards, workflows, and accountability across both the fulfillment and client teams. Drive scalable processes, SOPs, and frameworks that ensure consistent, high-quality output, and monitor campaign performance to identify optimization opportunities. Collaborate with engineering teams to shape the evolution of internal SEO/AEO software, providing real-world insights to inform feature development and automation. Perfectus Labs is a fast-growing digital marketing powerhouse built on AI-powered innovation, helping service businesses scale through its flagship BookedSolid AI and Cognos AI SEO platforms.
Required Qualifications
- 7–10+ years of experience in SEO, with significant exposure to AEO / AI-driven search optimization
- Proven track record of managing client portfolios and delivering measurable SEO growth
- Demonstrated experience leading teams, managing cross-functional stakeholders, and scaling operations
- Strong ability to mentor, coach, and develop talent across both strategy and execution roles
- Deep expertise in GA4, Google Search Console, Google Business Profile, and modern SEO toolsets
- Strong understanding of technical SEO, on-page optimization, content strategy, and entity-based search
- Forward-thinking approach to AI in search, including LLMs, structured data, and knowledge graphs
- Exceptional communication skills with the ability to translate complex SEO concepts into clear business value
- Confident in client-facing settings, including strategy presentations and performance reviews
- Highly adaptable and comfortable operating in a fast-paced, AI-driven environment
- Passion for staying ahead of industry trends and bringing new ideas to the table
- Remote work capability
- Central or Eastern Time Zone availability
- Mon–Fri, 8 AM – 5 PM EST or 9 AM – 6 PM EST schedule availability
Desired Qualifications
- Experience in agency or high-growth environments
- You've operated on both the client and fulfillment sides
- You know how to translate strategy into scalable systems that drive consistent results
- You thrive in high-growth environments and bring a forward-thinking perspective on AEO and AI-powered search
- Strong understanding of LLMs and how they are reshaping visibility
- You're not just keeping up with industry changes—you're helping define what comes next
- You take accountability for both strategy and execution
- You know how to align people, processes, and technology to deliver measurable impact
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