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Rocket Software1 week ago

Director, Marketing Insights & Technology

$140,000–$196,000 year

Remote · United States

Type
Full Time
Level
Senior Level
Education
Not Specified
Company size
Enterprise

Job Summary

Senior Director-level role driving analytics, marketing operations, and AI-enabled Martech strategy. Own enterprise marketing analytics vision, ROI modeling, data infrastructure across Salesforce/Snowflake/6sense/Adobe, lead flow and cross-functional partnerships with Finance, Brand, Revenue Operations, and Customer Success. Build scalable analytics frameworks, dashboards and KPI scorecards; champion AI-native insights and agentic marketing workflows to optimize paid, owned, and earned media and convert data into growth strategies. Requires 10+ years in marketing analytics/operations, experience with Martech platforms, and ability to translate data into executive-level narratives for C-suite stakeholders.

Required Qualifications

  • 10+ years of experience in marketing analytics, marketing operations, or revenue operations
  • Demonstrated success building and scaling analytics and operations functions from the ground up
  • Prior experience working with C-suite stakeholders (CMO, CFO, CRO) and translating data into executive-level narratives
  • Experience managing or partnering closely with Martech teams across platforms including Salesforce, Snowflake, 6sense, and Adobe
  • Strong command of marketing attribution, multi-touch modeling, pipeline analytics, and campaign performance measurement
  • Deep familiarity with AI tools, marketing automation, and agentic workflow concepts — comfortable leading AI adoption initiatives
  • Exceptional ability to turn complex data into clear, actionable insights for both technical and non-technical audiences
  • Cross-functional collaborator with strong influence skills — able to align Finance, Brand, CS, and Sales around shared measurement frameworks
  • Highly organized, process-oriented, and comfortable operating in a fast-moving, transformation-stage environment
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$140k – $196k / yr

Director, Marketing Insights & Technology · Rocket Software

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