Director, Field Marketing

Director-level responsibility for enterprise field marketing strategy and programs, owning events as a revenue channel. Lead integrated field programs (trade shows, executive dinners, partner activations, roadshows, regional events) and orchestrate cross-functional collaboration with Sales, BDRs, Partnerships, and Marketing. Own attendee strategy, account targeting, pre/post-event follow-up, CRM hygiene, attribution, and ROI reporting; travel domestically and internationally as required. 8–12 years of B2B marketing with field-marketing experience, ABM/named account strategy, and strong cross-functional influence. Able to design scalable playbooks, establish RACI, and drive pipeline targets from events; plus comfort with data-driven ROI analysis and building attribution models. Preferred industry experience includes construction, homebuilding, or building products; remote-first culture with generous benefits and equity.