Director, Events
Hybrid · Waltham, Massachusetts, United States
Job Summary
Director, Events responsible for leading the division's event strategy and execution across tradeshow, hosted and executive experiences, aligning event programs with division priorities and GTM plans. Own ROI—define lead tracking, attribution, and post-event analysis—while managing budgets, vendor relationships, and a division event portfolio. Lead and coach a remote and in-person team, ensure scalable workflows, and partner with Sales Operations and Revenue teams to optimize measurement and handoffs. This leadership role focuses on turning event investments into measurable business outcomes and includes cross-functional collaboration with division leadership, sales teams, and brand partners. The role requires 8-12+ years in experiential marketing or event leadership, strong operational and communication skills, and the ability to operate independently within an enterprise strategy. Bachelor’s degree preferred; 25-40% travel. Notable benefits include medical/dental/vision, 401(k) with company match, and flexible PTO.
Required Qualifications
- 8-12+ years in experiential marketing, tradeshow management, hosted events, or event leadership
- Proven ability to manage event portfolios in complex enterprise environments
- Strong operational and project management skills; expertise in ROI tracking, reporting, and scalable workflows
- People management experience; ability to lead, coach, and develop teams
- Strong stakeholder management and executive communication abilities
- Experience managing budgets, vendors, and cross-functional partnerships
- Familiarity with CRM systems, event technology platforms, and marketing automation
- Ability to operate independently while aligning to enterprise strategy
- Bachelor's degree in Marketing, Event Management, Business Administration, Communications, or related field preferred
- Travel: 25-40% depending on event calendar and business needs
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