Director de Yield & Revenue Optimization

Develop and implement advertising inventory monetization and optimization strategies. Manage and optimize ad distribution across various platforms and devices. Analyze performance metrics to generate executive reports that maximize revenue. Identify improvement opportunities to adjust pricing and monetization tactics. Ensure operational controls and correct advertising inventory administration. Address requirements from partners, internal areas, and technology advertising providers. Lead innovation, automation, and continuous improvement initiatives. Collaborate with Product, AdOps, AdTech, Marketing, and Sales teams to ensure strategy execution. This role sits within the Sales Presidency at TelevisaUnivision, leveraging the company's extensive owned content library to power streaming and traditional platforms.