Director, Culture Comms
On-siteLos Angeles, California, United States
Job Summary
Partner with Brand Strategy and Insights teams to define cultural boundaries and sell insights through data and storytelling. Drive proactive trend reports and platform updates to serve as the definitive resource for new behaviors and opportunities. Build creative briefs that translate audience tensions into brand narratives and set standards for social content pillars and channel strategies. Play a critical leadership role managing team members, mentoring staff, and managing up across resourcing and client growth areas. Act as an indispensable partner to the creative team to ensure ideas are executed to perfection while proactively developing new ways of working to improve strategy clarity and efficiency. Serve as an AI thought leader, identifying research and strategy opportunities to disrupt workflows.
Required Qualifications
- 8+ years in social strategy, digital marketing, or cultural communications, with a proven track record of leading high-level brand accounts
- Deeply passionate about the future of social beyond a tactical distribution channel
- You are 'chronically online'—you understand internet subcultures, memes, and platform shifts before they hit the mainstream
- Exceptional deck building and presentation skills with the ability to 'sell' brave creative ideas to any type of client stakeholder
- Hands-on experience using AI tools (LLMs, NotebookLM, etc.) to analyze consumer behavior and optimize workflows
- Proven ability to lead and mentor team members
Desired Qualifications
- Traditional agency experience is not required, but it's a plus
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