Director Brand Strategy & Operations, Tommy Hilfiger Global
On-siteAmsterdam, North Holland, The Netherlands
Job Summary
Develop and partner in driving key elements of the global brand strategy, translating long-term brand ambition into clear strategic priorities across Product, Marketing, and Consumer Brand Experience. Shape strategic priorities and growth opportunities by integrating consumer, market, and business perspectives to evaluate opportunities across markets, channels, and business models. Lead work on priority strategic questions, developing fact-based recommendations for senior leadership while advancing team capabilities with AI-enabled ways of working. Drive strategic alignment between global and regional teams, surfacing critical choices and dependencies for leadership. This role requires 8+ years of experience in enterprise or brand strategy within a global consumer-facing business. Located in Amsterdam, the position offers access to exclusive onsite wellness programs, extensive campus amenities, and PVH University training.
Required Qualifications
- 8+ years of relevant experience in enterprise strategy, corporate strategy, brand strategy, business development, management consulting or a combination of these
- ideally within or serving a global consumer-facing business
- Strong experience framing ambiguous strategic questions and developing recommendations for senior leadership
- ability to connect consumer insight, cultural and competitive shifts, brand indicators and business performance to inform strategy
- Demonstrated experience identifying and evaluating growth opportunities across markets, channels, consumer segments, partnerships or business models
- supported by strong analytical and financial acumen
- Proven ability to influence across global, regional and functional teams in a matrixed organization
- bringing different perspectives together and building alignment without relying on formal authority
- Excellent executive communication and strategy capability building
- ability to simplify complex topics, build compelling strategic narratives, and apply AI and data tools to improve the quality, speed and scalability of strategic work
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