Digital Trafficker (Ad Ops)
On-siteMadrid, Madrid, Spain
Job Summary
Own the trafficking and technical set-up of campaigns across IAG Media's digital inventory, ensuring configurations are correct, launched, monitored, and reported across web, app, email, Wi-Fi, IFE, and other addressable surfaces. Manage campaign set-up from approved media plans through creative checks, tagging, audience configuration, QA, pacing monitoring, and delivery optimization. Validate assets against format specs and brand-safety rules, coordinate with Tech & Data teams to resolve delivery issues, and provide inputs for post-campaign analysis. Pre-launch QA and troubleshooting must be completed accurately and on time, with discrepancies escalated immediately. Requires 3+ years in ad operations and hands-on experience with GAM, DV360, Kevel, and PAC's OneMedia.
Required Qualifications
- 3+ years in ad operations, digital trafficking, campaign operations or digital media delivery
- Hands-on experience with ad servers, trafficking workflows, QA processes and campaign monitoring
- Strong understanding of digital advertising formats, tracking tags, creative specs, pacing and delivery metrics
- Experience with different display, video, CRM, web / app, Wi-Fi portal and IFE digital ad formats
- Experience using the main ad-serving platforms across different channels (onsite, offsite and IFE), including GAM, DV360, Kevel and PAC's OneMedia
- Good understanding of campaign KPls such as impressions, clicks, CTR, completion rate, viewability and delivery accuracy
- Strong troubleshooting skills, able to identify root causes of delivery issues or discrepancies
- Detail-oriented and comfortable managing multiple live campaigns simultaneously
- Able to work closely with Sales, Account Management, Tech & Data, Ad Products & Innovation and OpCo teams
- Comfortable working under launch deadlines and escalating risks early
Desired Qualifications
- Experience with Salesforce and campaign management tools, including ad server log files, is desirable
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