Digital Product Director
$31,200–$31,200 year
On-siteLondon, England, United Kingdom
Job Summary
Lead digital product engagements from brief through to market, owning quality, pace, and the client relationship while acting as the main point of contact on strategic accounts. Direct multidisciplinary teams to help clients navigate the shift from AI-bolted-on to AI-native, including agentic systems and human–AI collaboration. Prototype and pressure-test concepts using live models to reveal human and AI interaction nuance. Contribute to the AIx practice by developing tools, methods, and points of view for designing with AI responsibly at scale. Coach and mentor designers and product leads while representing IDEO externally through talks, writing, and thought leadership on trustworthy AI and human-centred design.
Required Qualifications
- strong track record of leading and launching complex digital products — senior or director-level, ideally across both in-house and consultancy environments
- A designer and leader who has shipped products where AI plays a meaningful role — not as decoration, but as something that genuinely changes what the product can do and how people experience it
- Someone who can hold both rigour and imagination: the discipline to ship, and the curiosity to prototype what hasn't been built yet
- Genuine fluency in how AI is reshaping product design — including agentic systems, LLM-powered capabilities, and human–AI interaction patterns. You understand the real trade-offs, not just the marketing
- Confident working in Figma and prototyping early — whether that's a clickable mockup, a coded proof-of-concept, or a live model running in a workshop
- Strong people leadership: you develop talent, manage performance, and create the conditions for good work in fast-moving, cross-functional teams
- Experience scoping and framing new work, writing proposals, and presenting to senior clients
- Experience navigating complex stakeholders — you know how to build alignment without losing the point of view that makes the work worth doing
- A genuine understanding of UX and interaction design fundamentals, with a portfolio that shows breadth across platforms and contexts
- based in the UK
- have the unrestricted right to work in the UK
Desired Qualifications
- Have shipped AI-native products — not AI features layered onto existing ones, but products where AI is structural to the experience
- Have familiarity with the EU AI Act or the broader European regulatory landscape around AI — and ideally a point of view on what it means for design practice
- Have experience in health, financial services, consumer technology, retail, or sustainability — the sectors where the London studio is most focused
- Have helped build an innovation practice or capability within a larger organisation
- Are fluent in a second European language
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