Digital Media Manager

Own and execute programmatic buying across DV360, The Trade Desk, Amazon DSP, and Google Ads to drive performance growth. Collaborate with Brand Marketing and external agencies to plan, launch, and execute integrated multi-channel campaigns spanning CTV, display, digital audio, and video. Build the in-house programmatic buying discipline from 0 to 1, establishing core operating processes to support global international expansion. Deploy AI bidding strategies, automated trading rules, and intelligent workflows to optimize creative variations and scale real-time campaign performance. Partner with Marketing Analytics and Data Science teams to design incrementality experiments and ensure clean media data feeds into enterprise Media Mix Models. Negotiate with tier-1 platforms and premium publishers to secure high-value Private Marketplaces, Programmatic Guaranteed deals, and early beta access.