Digital Marketing Strategist - Arabic Speaker
HybridSofia, Sofia-Capital, Bulgaria
Job Summary
Develop and implement B2B digital marketing strategies across multiple channels, creating and optimizing campaigns for lead generation, brand awareness, and customer engagement. Manage digital channels including LinkedIn, email marketing, paid media, and content marketing while analyzing performance to provide actionable insights. Conduct market research and competitor analysis to identify growth opportunities, collaborating with sales and cross-functional teams to align initiatives with business goals. Support content localization and communication in both Arabic and English. This hybrid role in Sofia offers competitive compensation, 20 days annual leave, and health insurance for a candidate fluent in Arabic and English with B2B marketing experience.
Required Qualifications
- Fluency in Arabic and English (written and spoken)
- Experience in digital marketing, preferably within a B2B environment
- Strong understanding of social media, paid advertising, SEO, email marketing, and analytics
- Excellent communication and organizational skills
- Ability to work independently and manage multiple projects simultaneously
Desired Qualifications
- Experience with marketing automation and CRM platforms
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