Digital Marketing Specialist/Manager
On-siteGeorge Town, Penang, Malaysia
Job Summary
Lead the creation and execution of the Altera.com digital experience roadmap to improve customer engagement and build new functionality. Collaborate with IT, marketing, sales, engineering, and external agencies to drive technology architecture, oversee UX and visual design initiatives, and translate business requirements into technical specifications. Manage end-to-end project delivery for website and digital experience initiatives, including scope, schedules, budgets, risks, and vendor performance. Continuously optimize the digital experience through A/B testing, SEO strategies, and analytics implementation to enhance search visibility and conversion rates. Utilize emerging technologies such as generative AI and LLMs to deliver transformative improvements in user experience.
Required Qualifications
- Bachelor's degree in a STEM- or business-related field
- Strong proficiency in Figma, with the ability to create user flows, wireframes, and high-fidelity mockups
- 5+ years of experience in web technology, digital experience, or website program delivery
- 3+ years leading cross-functional teams and complex projects with business, creative, agency, and IT stakeholders
- 5+ years of experience managing large-scale public websites, digital redesigns, or platform implementation projects
- Shift 1 (Malaysia)
- Primary Location: Penang 15, Penang, Malaysia
Desired Qualifications
- Web graphic design experience, including the ability to create visually engaging, brand-aligned digital assets and responsive web layouts
- Experience in the semiconductor industry and with customer journeys from awareness through adoption
- Experience directing or partnering on visual design, design systems, responsive web design, prototyping, and digital accessibility
- Strong presentation and communication skills with the ability to engage and influence executive leadership
- Strong project management skills with the ability to manage complex initiatives, timelines, budgets, risks, vendors, and multiple stakeholders
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