Digital Marketing Specialist
$52,000–$52,000 year
HybridVancouver, British Columbia, Canada
Job Summary
Assess, develop, and execute digital marketing strategies to promote services, drive traffic, and meet e-commerce sales objectives. Manage social media accounts by creating engaging content, photos, and videos while monitoring customer reviews. Plan and oversee advertising campaigns on Meta and Google Ads, including targeting, budgeting, and monthly performance analysis. Conduct research to identify growth opportunities and prepare brochures, reports, and website content. Ensure consistent branding across all channels and analyze data to optimize marketing efforts. Full-time permanent position with an annual salary between $52,000 and $66,560, offering up to two days of work-from-home flexibility and three weeks of holiday.
Required Qualifications
- College Degree in Sales and Marketing or related field
- Minimum 3 years of experience in content creation, including photography and videography
- Proven track record for launching new products
- Professional experience with multiple social media channels (Instagram, Facebook, Twitter, LinkedIn, Pinterest, etc.)
- Strong Google Workspace skills (Docs, Sheets, Slides)
- Familiar with analytics products such as Google Analytics
- Experience building websites in Wordpress
Desired Qualifications
- Passion for staying ahead of the curve in digital marketing
- Willingness to continuously learn and grow
- Deep understanding and passion for content creation and online culture
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