Digital Marketing & Performance Specialist
$35,000–$40,000 year
On-siteCalderara di Reno, Emilia-Romagna, Italy
Job Summary
Plan, launch, and optimize multi-channel digital marketing campaigns across Google Ads, Meta, LinkedIn, and marketplaces while coordinating assets and approvals with internal teams and external agencies. Create and optimize landing pages for product launches and lead generation, then support tracking setup via GTM, GA4, and platform pixels to manage data flows and automations. Monitor campaign performance against key KPIs using Looker Studio and platform-native dashboards, conduct post-campaign analyses to translate insights into actionable recommendations, and implement GEO best practices for AI-powered search environments.
Required Qualifications
- Bachelor's degree in digital media, marketing, business, communications, or relevant field of study
- Minimum 5 years of experience in digital marketing
- Experience in managing multi-channel campaigns
- Experience managing teams
- Experience managing external agencies
- Experience working within a digital marketing, media, or communication agency
- Fluent English
Desired Qualifications
- Experience in managing multi-channel campaigns and teams
- Previous experience working within a digital marketing, media, or communication agency
- Additional languages
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.