Digital Marketing Manager
RemoteUnited States
Job Summary
Represent the digital marketing perspective in annual planning for software and service partnerships while evaluating partners and competitors to inform strategy. Execute outbound lead generation campaigns to schedule appointments with SQLs, meeting targets for Marketing and Sales Qualified Leads. Coordinate with the US team to plan and document co-marketing pillars, then execute joint plans with key partnerships. Support the editorial calendar by researching and interviewing Subject Matter Experts to publish content, while managing the LCG.com product portfolio and implementing the social media program. Attend daily stand-ups to drive on-budget execution and contribute monthly to the LCG Blog and Twitter feeds. Travel approximately 10% of the time.
Required Qualifications
- BA/BS Degree
- 3+ years in digital marketing, account management, or project management
- Proven track record as a collaborator as an emerging leader or individual contributor within a multidisciplinary team
- Travels approximately 10% of the time
Desired Qualifications
- Experience in working with international and multidisciplinary teams
- Experience with Project Planning tools, especially with Workfront
- Intense knowledge seeker about the MarTech, DX, and the industry
- Familiarity with our technology partners: Adobe, Oracle NetSuite, Google, Salesforce, Tealium, HootSuite, Vena and others
- Highly polished interpersonal, presentation and communication skills
- Expert proficiency with Microsoft Office 365
- High degree of initiative, with the ability to evaluate situations and make recommendations
- Comfortable in a multi-tasking, demanding, fast-paced atmosphere
- Positive attitude
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