Digital Marketing Manager - Programmatic - FTC
HybridLondon, England, United Kingdom
Job Summary
Manage end-to-end platform setup, activation, and reporting for programmatic video and paid social campaigns. Respond to briefs to forecast audience reach and recommend channel strategies that meet commercial goals. Build and manage ad-serving tags, trackers, and CM360 trafficking processes to ensure accurate performance measurement. Design A/B tests and brand lift studies to strengthen channel insights and improve campaign efficiency. Deliver weekly performance updates and post-campaign analysis to translate complex metrics into actionable learnings for stakeholders. This six-month fixed-term hybrid role in London involves collaborating closely with creative, data science, and marketing technology teams to drive business growth.
Required Qualifications
- Direct expertise activating and optimising media via DV360, Meta, and TikTok within a high-growth consumer-facing or D2C brand
- Strong knowledge of the display and video media ecosystem, including hands-on experience with CM360 trafficking and conversion tracking tools
- Proven quantitative and analytical skills with demonstrated ability to synthesise complex data into actionable insights and structured reports
- Excellent stakeholder management skills with a track record of building trust across internal teams, platform representatives, and external agencies
- A self-starter mindset with strong problem-solving capabilities and the ability to adapt quickly in a fast-paced environment
Desired Qualifications
- curiosity to grow in others
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