Digital Marketing and Sales Associate
$45,760–$104,000 year
Remote · United States or Lake Barrington, Illinois, United States
Job Summary
Digital Marketing and Sales Associate role focusing on lead generation and outbound outreach to generate qualified prospects, qualify interest, schedule appointments for the sales team, and support digital marketing campaigns. Responsibilities include using LinkedIn Sales Navigator, ZoomInfo, and email platforms to identify targets, initiating conversations via email/LinkedIn/phone, following up with leads, managing outbound campaigns, keeping CRM data updated (HubSpot, Salesforce), qualifying prospects, scheduling meetings, coordinating logistics, and tracking success metrics such as qualified appointments, response rates, and CRM accuracy. The role also involves assisting with digital campaigns (emails, newsletters, social posts), aligning messaging with target personas, and optimizing outreach based on engagement data. Requires a Bachelor’s degree, 1–3 years of relevant experience, strong communication, familiarity with CRM and email tools, independence, and ability to meet KPIs.
Required Qualifications
- Bachelor’s Degree
- 1–3 years of experience in sales development, lead generation, or digital marketing
- Strong written and verbal communication skills
- Experience using LinkedIn, CRM systems, and email automation tools
- Organized, persistent, and results-driven
- Comfortable working independently and meeting weekly KPIs
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