Digital Marketing Account Director
RemoteUnited States or Rocklin, California, United States
Job Summary
Lead client communication and meetings with Marketing Directors and CMOs while navigating sophisticated marketing discussions. Deliver and optimize inbound digital marketing strategy and lead generation campaigns for a diverse portfolio of B2C brands. Manage end-to-end client campaigns including strategy, creative delivery, ad optimization, analytics, and reporting with team support. Create and test email campaigns, define lead scoring and nurturing workflows, and generate content strategies and editorial calendars. Evaluate active campaigns to develop data-driven insights for strategy improvements. Update project management platforms daily to ensure timely deliverables. Participate in internal strategy meetings and maintain a positive disposition while troubleshooting challenging client conversations.
Required Qualifications
- Previous success working in a completely remote role
- Bachelors degree in sales, marketing, business administration, or related field
- Two (2) years successful client strategy and service record for an agency managing multiple key accounts
- Two (2) years of delivering effective digital marketing campaigns and results
- Stellar client communication and project management skills
- Experience with marketing automation software (HubSpot, Marketo, Pardot, etc)
- Mastery of Facebook, Instagram, LinkedIn, and Google AdWords advertising platforms
- Incredible attention to detail and excellent writing skills
- Ability to manage expectations within internal and external stakeholders
- Strong listening, verbal and client troubleshooting skills
- Desire to work and ability to thrive in a fast-paced, dynamic and virtual environment
- A self-starter who thrives on responsibility and impressing clients with results
- A voraciousness for reading and staying current on the dynamic world of digital marketing and marketing automation
- A strong motivation to be part of a growing organization where they can make a positive difference
- Disposition to be a healthy person and be part of building healthy communities
Desired Qualifications
- Have experience working remotely as a Digital Marketing Account Director or similar role for another agency
- Proven track record of client success delivering content and lead generation campaigns
- Do you understand digital marketing and paid advertising strategy, the inbound methodology, and HubSpot well
- Have a positive outlook on life and have mastered delivering a great client experience
- Are you a strong project manager and confident communicator
- Ability to maintain a positive attitude in the midst of challenging situations
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