Digital Customer Experience Lead
$118,700–$211,300 year
On-site · Oshkosh, Wisconsin, United States
Job Summary
Lead the technical evolution of Oshkosh's customer touchpoints across global E-Commerce, CRM, and AI-driven experiences. Partner with cross-functional leaders to shape strategy, architecture, and execution for omnichannel, mobile-first customer interactions across the storefront and field-service apps. Design and optimize data pipelines that ingest IoT telemetry into Salesforce Data Cloud to trigger automated Service-to-Sale workflows and targeted aftermarket parts sales. Develop ML-driven storefront recommendations, deploy AI agents for 24/7 technical support, and create a self-service model for fleet uptime regardless of language or geography. Drive omnichannel and mobile-first initiatives (including PWAs and native tools) and enable geofencing, push notifications, and SSO to support a unified customer Golden Record across portals. Contribute to CRM modernization and a transition to a headless, multi-cloud architecture, ensuring bi-directional data flows between ERPs, E-Commerce, and Marketing Automation. Provide Next Best Action guidance to sales teams and help shape the technical roadmap for a scalable, enterprise-grade digital customer experience. These efforts support enterprise-scale e-commerce platforms for global markets and require collaboration with Product Engineering, CRM, and marketing teams.
Required Qualifications
- Bachelors degree
- Five (5) or more years of experience in the field or in a related area
- Experience with B2B E-Commerce and CRM
- Experience with Salesforce (Data, Service, Marketing, and Commerce Clouds) and Headless Commerce
- Proficiency with integration technologies supporting complex ERP-to-Cloud solutions
- Strong communication, problem solving, leadership and strategic thinking skills
- Experience leading complex initiatives and digital transformation efforts
- Knowledge of IoT integration and telematics, data-driven customer engagement
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