Digital Channels & Performance Manager
HybridHyderabad, Telangana, India
Job Summary
Oversee day-to-day management and publishing across owned digital channels, including website, microsites, blog, social platforms, podcast, and YouTube. Execute final quality control, configure platform settings, manage access permissions, and maintain live content hygiene. Own content distribution by deploying assets with appropriate timing and sequencing, while tracking performance metrics to drive insight-led optimizations such as headline testing and CTA adjustments. Collaborate with content and marketing teams to ensure seamless coordination from delivery to performance feedback, and develop dashboards to synthesize actionable insights for stakeholders.
Required Qualifications
- 5–8 years of experience in digital marketing, digital channels, or content distribution roles
- Proven experience managing and publishing across multiple digital platforms
- Strong understanding of digital channel dynamics, including web, social, video, and content platforms
- Experience with web CMS platforms and digital publishing workflows
- Solid analytical skills with the ability to translate data into actionable insights
- Experience with digital analytics tools (e.g., Google Analytics, Adobe Analytics) and performance reporting
- Strong organizational skills with the ability to manage multiple priorities and deadlines
- Excellent communication skills, with the ability to work effectively with both technical and non-technical stakeholders
- Flexibility to collaborate across time zones with teams in the United States, India, and Europe
- High attention to detail and commitment to quality
- A focus on continuous improvement and measurable outcomes
- Able to work with minimal direct supervision while keeping stakeholders informed, advancing projects, and meeting deadlines
- Ability to identify and implement practical improvements quickly
- Works effectively across teams and can guide without direct authority
- Ability to focus on high-impact activities in a fast-paced environment and adjust based on shifting business requirements
- Able to take accountability for channel effectiveness end-to-end
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