Digital Brand Experience Specialist
$105,740–$130,620 year
Hybrid · Atlanta, Georgia, United States or Neenah, Wisconsin, United States
Job Summary
Responsible for executing and enhancing enterprise B2B websites and customer-facing portals; translate strategy into well-defined features and acceptance criteria; drive backlog readiness and PI planning; lead UAT and incident coordination; collaborate across product, engineering, analytics, and stakeholders to validate requirements, track performance, and drive data-driven improvements; build strong cross-functional relationships and contribute to delivery milestones with an agile mindset.
Required Qualifications
- Bachelor’s degree in a relevant field with 5+ years of experience
- Degree in Marketing, Information Science / Information Technology, or Computer Science, with relevant professional experience
- 5+ years of experience supporting websites or digital products, in a product, digital experience, or delivery-focused role
- Deep understanding of Agile methodologies and hands-on experience using tools such as JIRA, Craft, or Azure Boards to support backlog management, sprint planning, and PI planning
- Knowledge of digital marketing and owned-channel strategies and how they apply to website and portal experiences
- Demonstrated ability to prepare and present timelines, reports, KPIs, and status updates to both technical and non-technical stakeholders
- Strong project coordination and delivery management skills, including organizing work across multiple teams and dependencies
- Experience pulling and interpreting data from analytics and performance tools, such as Google Analytics, Google/Bing Webmaster Tools, and Search Console
- Demonstrated ability to prioritize multiple initiatives with strong attention to detail and time-management skills
- Ability to work independently and autonomously, while remaining highly collaborative and effective at building relationships across engineering and business teams
- Experience working with multiple stakeholders to balance competing priorities in a fast-moving environment
- Strong analytical skills, problem-solving ability, and resilience under pressure
- Experience supporting requirements definition, acceptance criteria creation, and UAT validation for digital initiatives
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