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TomplayPosted 10 months ago

Digital Acquisition Specialist

RemoteSwitzerland

Full TimeStartup

Job Summary

Develop and execute global acquisition campaigns across Meta, Apple Search Ads, and influencer channels to maximize ROAS. Produce, edit, and deliver high-quality ad creatives in 10+ languages while leveraging UGC and AI tools for continuous optimization. Manage advertising budgets using data-driven insights and oversee localisation for diverse international markets. Identify and onboard influencers, teachers, and communities to drive user acquisition and revenue growth. Research keywords, craft SEO-optimized content, and implement ASO strategies to enhance organic visibility on the App Store and Google Play. Track performance using analytics tools to provide actionable improvement plans for ranking and traffic quality.

Required Qualifications

  • Extensive experience in managing performance-driven ad campaigns across Meta, Apple Search Ads, and Google Ads
  • Proven track record in ROAS optimization
  • Experience in running and optimising successful acquisition and remarketing campaigns
  • Ability to produce and edit ad creatives and copies (texts, videos and images) independently
  • Strong attention to detail
  • Brand consistency
  • Experience in SEO, including keyword research, content strategy, and performance tracking
  • Proficiency in analytics tools such as Google Analytics, Google Search Console, Looker, Ahrefs or similar
  • Fluency in English
  • Excellent communication skills in English, both written and verbal
  • You play a music instrument
  • Can read music notation

Desired Qualifications

  • Familiarity with creators/UGC and AI tools to produce high-quality, cost-efficient creatives

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