Demand Generation Specialist
RemoteUnited States
United StatesRemoteFull TimeBachelors DegreeSmall
Full TimeBachelors DegreeSmall
Job Summary
Execute marketing strategies and manage campaigns across higher education, corporate training, and healthcare markets. Conduct market research, analyze data, and oversee social media presence while creating original digital assets and compelling visual stories. Manage website content, write press releases, and track analytics using HubSpot, Webflow, and other automation tools. This full-time remote role reports to the Director of Marketing and requires a passion for creative storytelling and independent work in a high-paced startup environment.
Required Qualifications
- Experience in executing marketing strategies and managing campaigns
- Excellent written and verbal communication skills
- Excellent understanding of AI and automation technologies
- Strong graphic/UI/UX sense and ability to generate compelling visual stories
- Experience in conducting market research and analyzing data
- Experience building & capitalizing on meaningful social media presence
- Proficiency in SEO best-practices
- Ability to work independently and remotely
- Bachelor's degree in Marketing, Communications, or related field
- Previous experience in a high-paced startup
- Previous experience marketing to the education sector with a strong understanding of the related buyer personas and workflows
Desired Qualifications
- Experience with HubSpot CRM & Marketing HUB, Webflow, Zapier, Canva, and Google Suite
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