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CrestaPosted 3 months ago
EXPIRED

Demand Generation Manager, Enterprise

$120,000–$165,000 year

RemoteUnited States

Full TimeMid LevelMediumTechnology

Job Summary

Enterprise-demand generation responsibility: Own and scale non-paid channels (email, webinars, and direct mail) to engage enterprise accounts; plan and execute end-to-end demand generation campaigns aligned to business goals; measure, analyze, and optimize campaign performance to improve pipeline; develop intent- and interest-based programs with Sales to engage and progress high-value accounts; partner with content marketing to activate targeted content for enterprise buyers; collaborate across Sales, Marketing, and RevOps for cohesive demand generation across the funnel.

Required Qualifications

  • 4+ years of experience in demand generation, campaign execution, or lifecycle marketing within B2B SaaS
  • Proven experience planning and executing multi-channel campaigns that drive qualified pipeline
  • Hands-on experience with modern GTM and demand generation tools such as Clay, CommonRoom, Sequel, HubSpot, or similar platforms
  • Strong cross-functional collaboration skills and ability to partner effectively with Sales, Marketing, and RevOps
  • Excellent project management skills with strong attention to detail and ability to manage multiple priorities simultaneously
  • Data-driven mindset with experience measuring campaign performance and optimizing based on results
  • Ability to thrive in a fast-paced, high-growth environment with shifting priorities and tight deadlines

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