Demand Generation Lead

Own Attio's demand generation strategy by delivering integrated campaigns that generate qualified pipeline across mid-market and enterprise accounts. Build and scale the account-based marketing programme, partnering with Sales to engage high-value target accounts and execute events like executive dinners and roundtables. Lead qualification, scoring, and nurture programmes to maximize conversion throughout the funnel while aligning on pipeline goals with SDRs. Measure campaign effectiveness, uncover insights, and continually experiment to improve pipeline generation and marketing ROI. This hands-on, high-impact role combines strategic thinking with exceptional execution within a team obsessed about the details and energized by the frontier.