Dayal Group-Product Manager -Seeds
On-siteMeerut, Uttar Pradesh, India
Job Summary
Conduct market research to identify farmer needs, trends, and new product opportunities while managing the complete product lifecycle from ideation through phase-out. Collaborate with R&D, Sales, Marketing, Field, and Supply Chain teams to develop pricing, positioning, and strategies that improve market share and profitability. Support sales efforts through training, promotional campaigns, and product demonstrations while monitoring adoption and preparing performance reports for senior management. Manage product budgets and resources for development and distribution. Requires 8–12 years of experience in the Seeds industry with a B.Sc. Agriculture or MBA.
Required Qualifications
- B.Sc. Agriculture
- MABM
- MBA/PGDM in Marketing
- MBA/PGDM in Agribusiness
- MBA/PGDM in Product Management
- 8–12 years of experience in the Seeds industry
- Strong experience in Seed Marketing
- Strong experience in Product Development
- Strong experience in Product Management
- Good understanding of market research
- Good understanding of product lifecycle
- Good understanding of pricing
- Good understanding of positioning
- Good understanding of product profitability
- Experience working with R&D teams
- Experience working with Sales teams
- Strong business acumen
- Analytical skills
- Good communication skills
- Negotiation skills
- Stakeholder-management skills
- Proficiency in MS Office
- Proficiency in Google Workspace
- Proficiency in market research tools
Desired Qualifications
- MBA/PGDM in Marketing, Agribusiness or Product Management preferred
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