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SonarPosted 2 months ago

Data Scientist, Marketing Analytics

On-siteGenève, Geneva, Switzerland

Full TimeDoctorate Or Professional DegreeMedium

Job Summary

Data Scientist, Marketing Analytics at Sonar: own marketing attribution, ROI, and conversion analysis end to end; diagnose drops, quantify drivers, and translate findings into actionable recommendations for marketing leaders. Partner with Data Engineers and Analytics Engineers to shape data models and pipelines; design experiments (A/B tests) and communicate insights to stakeholders; work within the Data & Insights team collaborating with Marketing, IT/Marketing Ops, and product/data teams.

Required Qualifications

  • Strong analytical track record: demonstrated influence on business or marketing decisions through analysis
  • Solid SQL proficiency: independent querying, joining, and exploring data
  • Proficiency in Python for analysis, modeling, and automation
  • Statistical foundation: experimentation, significance testing, regression, segmentation, forecasting
  • Working knowledge of marketing and GTM data: channels, campaigns, attribution models, funnel and conversion metrics, CRM/sales/product data integration
  • Willingness to engage in data modeling and collaborate on models when needed
  • Strong communication and stakeholder skills to translate insights to non-technical audiences
  • Proactivity and autonomy in planning and delivering impact

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