Data Analyst, Customer Strategy Department - Platform Strategy Supervisory Department (PFSD)
On-siteTokyo, Tokyo, Japan
Tokyo, Tokyo, JapanOn-siteFull TimeEnterprise
Full TimeEnterprise
Job Summary
Conduct user analysis for strategic and marketing planning to support strategy proposals to senior leadership. Create user segments for personalized marketing actions and measure post-release effectiveness of marketing initiatives and product improvements. Generate KPI reports using BI tools and maintain data infrastructure for departmental data extraction. Extract and analyze data from web access logs, purchase records, and point usage data to develop specific marketing measures and products. Support data extraction for department members while leveraging SQL, Python, and Excel VBA for data processing.
Required Qualifications
- Experience in IT or Internet industry
- Experience in data extraction and data analysis using database (SQL)
Desired Qualifications
- Experience in user analysis of consumer-oriented web services
- Experience in web marketing
- Experience with site analysis tools (Adobe SiteCatalyst, Google Analytics, etc.)
- Experience handling raw data such as web access logs
- Experience with DWH/BI projects
- Experience implementing data processing using Python, Perl, Excel VBA, etc.
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