Customer Marketing Director
HybridMontréal, Quebec, Canada
Job Summary
Lead the national trade marketing strategy for Moët Hennessy brands across Canada, translating Maison strategies into high-impact commercial activation plans for on-trade, off-trade, and e-commerce channels. Define the operating framework for regional teams in Quebec, Ontario, British Columbia, and Alberta, while coaching Senior Market Managers and ensuring consistent execution against brand KPIs. Own regional commercial A&P budgets, manage external agency partners, and co-lead quarterly business reviews with VPs to drive performance and shared learning. Collaborate with the CHMH Leadership Team, Marketing Director, and sales leadership to maintain a unified national agenda and deliver elevated brand visibility. This maternity leave coverage role requires domestic and international travel, evening and weekend work, and fluency in English and French.
Required Qualifications
- Proven leadership experience, including coaching and developing teams and managing senior team members
- Trade marketing and channel activation expertise across the on-trade and off-trade
- Strong analytical, organisational and multi-tasking capabilities, able to meet tight deadlines
- Ability to develop relationships and influence cross-functional internal and external stakeholders
- Excellent communicator and team player
- Project management skills
- Ability to build, manage and evaluate an A&P budget
- Advanced proficiency in Microsoft Office, particularly PowerPoint and Excel
- Ability to thrive in a fast-paced, quick-turn work environment while demonstrating good judgment and professionalism under pressure
- Strong sense of urgency and adaptability, always with a professional and positive demeanour
- Financial knowledge and understanding of levers such as depletions, sales, DOI and P&L management
- Valid driver's license and access to a vehicle
- Fluent in English and French
- Valid travel document
- Bachelor's degree or higher in Marketing, Commerce, Business Administration or a related field
- 10 years of marketing experience, preferably within a fast-moving CPG or luxury company
- Able to travel domestically and internationally as required
Desired Qualifications
- Established trade contacts across both on- and off-premise channels are a plus
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