Customer Insights Manager
HybridBrisbane, Queensland, Australia
Job Summary
Design and manage research and analysis to deliver customer-focused insights that drive business initiatives and growth strategy. Co-manage an engaged research community/panel while designing, programming, and deploying surveys for innovation testing, communications development, concept testing, channel mix, and strategic brand research. Build, develop, and execute research plans from ad-hoc to ongoing projects, reporting on survey results with accuracy and timeliness. Innovate in the insights space by integrating AI and Agentic solutions, and support the creation of a Customer and Brand measurement platform. Work with external agency partners to become a subject matter expert in both Qual and Quant approaches.
Required Qualifications
- Proficient in both Qual and Quant research approaches
- Comfortable leading research projects in-house
- Experience in working with or managing Voice of Customer programs
- Hands on experience with Qualtrics
- 5+ years of experience in the industry or similar role/s
Desired Qualifications
- Experience working with (piloting, launching or embedding) AI/Agentic solutions in Research and Insights
- Research agency experience
- Hands on experience with Roy Morgan Asteroid
- Would be highly regarded
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