CRM Lead
RemoteUnited Kingdom or Canada
Job Summary
Lead strategy and delivery on the practice's largest and most complex enterprise accounts, personally owning special projects like platform migrations and complex integrations. Directly manage CRM Strategists across North America by setting direction, building individualized development paths, and leading hiring and onboarding. Own the innovation agenda for the NA CRM practice, identifying new service offerings and driving adoption of emerging tools and platform capabilities. Partner with the Director of CRM on resourcing, capacity planning, and positioning new services to leadership and clients. Serve as the senior technical authority for the NA team on platform architecture and integrations, ensuring deep fluency in Klaviyo and multi-platform standards.
Required Qualifications
- 6+ years in CRM/lifecycle marketing
- experience managing a team inside an agency environment
- experience staying billable yourself
- Track record leading enterprise-level accounts
- experience with complex special projects (migrations, replatforms, multi-brand implementations)
- Experience building or scaling new service lines within an agency or consultancy
- Deep Klaviyo expertise
- Entrepreneurial mindset
- Retention-and-LTV-minded approach
- Consultative style seen by clients as a trusted advisor
- Remote-native capability
- ability to lead with clarity and presence across time zones and regions
- Deep, hands-on fluency in Klaviyo
Desired Qualifications
- experience with Braze
- experience with Iterable
- experience with Attentive
- experience with Postscript
- multi-platform fluency
- experience leading CRM teams inside an agency at scale
- wanting hands on the work at the highest level
- knowing how to build new service lines
- knowing how to run existing ones
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