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MSDPosted 1 week ago

CRM & Interactions Lead – GLE/KSA Cluster

HybridDubai, Dubai, United Arab Emirates

Full TimeSenior LevelEnterprise

Job Summary

Lead end-to-end customer engagement journeys and own the CRM ecosystem for the GLE and KSA Clusters, defining customer segments and account allocations to maximize field force effectiveness. Execute day-to-day operational tasks including multichannel cycle planning within Veeva CRM, analyzing interaction data to drive performance improvements, and monitoring sales force KPIs for call quality, coverage, and adoption. Lead a team of two CRM professionals while ensuring compliant governance of HCP interactions and representing market needs in regional forums. Partner closely with Commercial, Marketing, Medical, and Sales teams to optimize business performance and system stability.

Required Qualifications

  • 2+ years of experience in CRM, Business Operations, Sales Force Effectiveness, or Customer Engagement
  • Proven expertise in Salesforce, Veeva CRM, XPower, or similar CRM platforms
  • Strong understanding of targeting, segmentation, multichannel engagement, and sales force optimization
  • Experience managing projects and stakeholders across multiple markets
  • Business Operations
  • Cross-Functional Collaboration
  • Customer Engagement
  • Data Analysis
  • Data Modeling
  • Data Visualization
  • Measurement Analysis
  • Sales Force Effectiveness
  • Solution-Oriented
  • Veeva CRM

Desired Qualifications

  • Degree in Business, Marketing, IT, Data & Analytics, or a related field (preferred)
  • Pharmaceutical industry experience preferred

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