CRM Executive (Fixed-term contract)
HybridSofia, Sofia-Capital, Bulgaria
Job Summary
Create engaging promotional assets and campaign briefs for onsite materials and CRM communications. Support the execution of day-to-day CRM activities, develop weekly and monthly plans, and assist in optimizing CRM cycles. Manage player journeys, bonus configurations, and performance reviews within the back-office system while analyzing promotional performance to recommend future campaigns. Provide second-line support to the Customer Services Team, handle operational escalations, and collaborate with Operations and Digital Marketing teams to deliver product-focused activities. Contribute to achieving financial KPIs through copywriting and ad hoc tasks.
Required Qualifications
- Communicate effectively and influence stakeholders at all levels.
- Bring a motivated mindset and eagerness to learn.
- Work confidently with Microsoft Office Suite.
- Create engaging content aligned with the brand's vision and style.
- Manage priorities effectively through strong organizational and time management skills.
- Use excellent written and spoken English.
- Apply strong numerical and analytical thinking.
Desired Qualifications
- Have basic HTML knowledge.
- Bring experience with CRM tools.
- Offer experience in the online bingo or online casino industry.
- Understand day-to-day bingo/casino campaigns and promotions.
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