Creator Program Manager
On-siteMexico City, Mexico City, Mexico
Job Summary
Own and maintain the global social GTM calendar across organic, influencer, paid social, affiliate, creator commerce, listening, and analytics. Build integrated launch plans that connect social activity to product launches, retail moments, promotional events, media investments, and broader business priorities. Serve as the primary liaison between Social and key business functions including Brand, Media, Retail, E-Commerce, Communications, Product, and Analytics to drive launch readiness and surface risks early. Ensure creators, content, media, and commerce strategies are coordinated from planning through execution while building scalable playbooks and operating models. Own reporting cadences including weekly updates, launch recaps, and monthly business reviews to translate social performance into actionable insights for leadership. Standardize reporting processes across regions and channels to improve visibility and accountability.
Required Qualifications
- 5+ years of experience in Integrated Marketing, Social Media, Marketing Operations, GTM, Program Management, or related disciplines
- Strong understanding of the modern social ecosystem, including organic social, influencer marketing, paid social, affiliate marketing, creator commerce, social listening, and analytics
- Experience connecting marketing activity to business outcomes, product launches, retail priorities, and commercial objectives
- Exceptional organizational and project management skills, with the ability to manage multiple priorities and stakeholders simultaneously
- Strong analytical mindset and comfort translating data into actionable business insights
- Excellent written and verbal communication skills, including executive-level communications and stakeholder management
- Proven ability to influence and align cross-functional teams without direct authority
- Comfortable operating in a fast-paced, high-growth environment with ambiguity and changing priorities
- Proficiency with project management and collaboration tools such as Asana, Monday, Notion, Airtable, Smartsheet, or similar
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