Creative Director (Copy)

Job Summary

Required Qualifications

• •copywriter's instinct for language, voice, and story
• •exceptional conceptual thinker
• •hands-on creative leader
• •mentor
• •business partner
• •ability to shape the line, script, manifesto, narrative, or presentation
• •ability to turn strategy, audience insight, and culture into ideas people care about
• •ability to help teams carry those ideas through every channel with craft and consistency
• •ability to build client trust
• •ability to develop talent
• •ability to contribute to agency growth
• •ability to use AI and emerging tools deliberately to expand possibilities without outsourcing taste, judgment, or accountability
• •ability to lead teams to create original, strategically grounded campaign platforms that drive business results
• •ability to establish and maintain a high bar for concept, craft, and cohesion across accounts and disciplines
• •ability to build trusted client relationships and serve as a persuasive strategic and creative partner
• •ability to create an environment where rigorous thinking, collaboration, experimentation, and healthy debate thrive
• •ability to develop future creative leaders while staying close enough to the work to make it better
• •ability to balance creative ambition with audience needs, business objectives, budgets, timelines, and production realities
• •ability to contribute to agency growth through new business, thought leadership, and a visible point of view on creativity
• •ability to build responsible AI practices that accelerate exploration and iteration while protecting client confidentiality, intellectual property, accuracy, and brand integrity
• •ability to produce work that strengthens RP3's creative reputation and is worthy of industry recognition
• •ability to translate brand strategy, audience insight, and cultural context into clear creative territories and integrated campaign platforms
• •ability to set a distinctive creative point of view for brands and ensure it can stretch across paid, owned, earned, social, experiential, and emerging channels
• •ability to guide teams beyond the first expected answer toward ideas that are original, useful, and emotionally resonant
• •ability to help shape the long-term creative vision, standards, and capabilities of the agency
• •ability to lead creative development from brief through production across multiple accounts, teams, and workstreams
• •ability to review, edit, and elevate concepts and copy—from campaign platforms, naming, and voice systems to headlines, scripts, social, digital experiences, and long-form storytelling
• •ability to protect a clear brand voice and conceptual throughline as ideas adapt across channels, formats, audiences, and moments
• •ability to partner with strategy, account leadership, media, production, technology, and project management to make ambitious ideas real
• •ability to mentor Associate Creative Directors, Senior Art Directors, Senior Copywriters, and emerging creative leaders
• •ability to build high-performing teams through clear expectations, regular feedback, coaching, and opportunities to grow
• •ability to help identify, recruit, onboard, and retain exceptional creative talent and trusted external partners
• •ability to model curiosity, accountability, resilience, and respect—especially when timelines are tight and the work is still evolving
• •ability to serve as a senior creative advisor who understands the client's business, brand, audience, and competitive landscape
• •ability to frame, present, and sell ideas with a compelling narrative, strategic rationale, and confidence about how they will come to life
• •ability to navigate feedback and complex stakeholder dynamics while protecting the idea, improving the work, and building trust
• •ability to guide clients through creative risk, production choices, and new technologies with clarity and sound judgment
• •ability to lead and contribute to pitches, organic growth opportunities, agency marketing, awards submissions, and thought leadership
• •ability to identify shifts in culture, consumer behavior, platforms, production, and technology that can create an advantage for clients and RP3
• •ability to help evolve RP3's creative offerings, processes, partnerships, and reputation in ways that support sustainable growth
• •ability to represent the agency with credibility in client rooms, industry forums, awards programs, and professional networks
• •ability to set a practical vision for using AI to support research synthesis, divergent concepting, message exploration, voice prototyping, copy variations, and presentation development
• •ability to teach teams to prompt with strategic intent, interrogate generic output, verify facts and claims, and rewrite until every word feels specific, human, and on brand
• •ability to establish review standards for accuracy, originality, bias, disclosure, brand safety, client confidentiality, intellectual property, and usage rights
• •ability to know when AI adds value, when traditional craft or production is the stronger choice, and how to distinguish exploratory comps from approved final assets
• •Hybrid flexibility
• •DMV-based location (bonus but not barrier)
• •ability to get to the office by train, plane, or automobile
• •Must be located in Central or Eastern Timezone
• •Must be located in the US

Desired Qualifications

• •DMV-based location (bonus)
• •ability to get to the office by train, plane, or automobile