Copywriter
$65,000–$75,000 year
RemoteCanada
Job Summary
Own the editorial calendar and create high-converting copy for email campaigns, website landing pages, blog posts, e-books, social media, and sales enrichment materials. Partner with internal teams and external consultants to write persuasive content that drives search results and supports the buyer journey. Perform thorough research on industry trends to ensure accuracy, develop long-form assets like case studies and award submissions, and maintain consistent brand voice across all channels. Analyze web traffic and content performance to report on weekly ROI. This role requires 3+ years of B2B content experience, fluency in Google Suite and CMS platforms, and a growth mindset for adapting to evolving marketing tools.
Required Qualifications
- 3+ years of experience developing multi-channel content, specifically for B2B companies
- A proven background in writing with a digital portfolio of produced marketing work
- Strong fluency in Google Suite and PowerPoint
- Bachelor's degree in marketing, Advertising, Communications, English, or a related field
Desired Qualifications
- Experience in writing content about the sales process or working with the recruiting industry
- Experience with CMS platforms (such as WordPress)
- Experience with social media management tools
- Experience with CRM systems
- Experience with Google Analytics
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