Copywriter
$67,800–$104,300 year
On-siteScottsdale, Arizona, United States
Job Summary
Write compelling, action-oriented marketing and fundraising materials across digital and print channels, including email, web, ads, and direct mail. Act as a frontline brand manager by shaping audience perception through conversational, simple, and personally engaging content that answers why readers should care. Craft, review, and shape emails, commentary, reports, and resources to meet advocacy, fundraising, and communication objectives while staying current on industry trends. Prioritize SEO elements, strong headlines, and clear calls to action to motivate action. This role reports to the Managing Editor within the Creative Services & Brand Team, supporting ADF's mission to protect religious freedom and free speech.
Required Qualifications
- Bachelor's degree in communications, marketing, philanthropy, nonprofit leadership or related field
- 3+ years of experience in internet marketing and/or copywriting for web
- Strong fundraising, marketing, creative, and persuasive writing skills
- Skilled in taking complex information and boiling it down to powerful, engaging content that motivates people to act
- Understanding of writing principles and techniques for fundraising and marketing writing (including strong headlines, the use of hyperlinks, multimedia, calls to action, and other digital and search engine optimization (SEO) elements)
- Ability to multitask with strong attention to detail
- Ability to think creatively, problem solve, take initiative, and work under pressure in a fast-paced environment
Desired Qualifications
- Experience with Search Engine Optimization (SEO) strategy, website Content Management Systems (CMS), and working knowledge of basic HTML elements
- Advanced experience in fundraising copywriting, including email, digital, direct mail, major donor experience or experience writing foundation proposals or reports
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